Archive for the ‘Taking Umbrage’ category

What’s Up With That? #81: Dude, the chainsaw seems like overkill

August 24, 2009

If you live outside the greater San Francisco Bay Area, you might not have heard about the 17-year-old yahoo (no relation) who attempted to blow up a local high school this morning.

Armed with 1o pipe bombs strapped to a tactical vest, a two-foot samurai sword, and a chainsaw — just in case he decided to hack up some firewood in the midst of the mayhem, I guess — the former student at San Mateo’s Hillsdale High managed to avoid doing any harm or serious property damage, despite setting off a pair of his homemade firecrackers in a corridor.

Law enforcement descended on the school en masse, swiftly capturing the teenage suspect and hauling his stupid butt off to the hoosegow.

The school was evacuated for the remainder of the day. Classes are expected to resume tomorrow.

I went searching for the stereotypical quote in the afternoon stories on the local news sites. I didn’t have to look any further than the Chronicle:

“He was just a really quiet kid. Not many friends. He kept to himself,” said April De Guzman, who lives nearby and has known the suspect since middle school.

Didn’t you just know that someone was going to say those exact words?

Here’s an idea: We should proactively round up all the quiet, friendless loners in America, and lock them up somewhere. They’re the ones who always seem to be pulling these insane stunts.

I believe Alcatraz is available.

The walking, talking, I-don’t-care man

August 17, 2009

It’s Monday, and here’s a bunch of things that I just can’t bring myself to give a rip about.

  • Jon, Kate, their eight, or their dates.
  • Soccer.
  • KISS selling its new album at Walmart.
  • Whether Walmart is spelled Walmart or Wal-Mart.
  • The BART non-strike.
  • Michael Vick’s future in the NFL.
  • Project Runway.
  • Any opinion expressed on talk radio.
  • Whether Gwyneth Paltrow likes Scarlett Johannson.
  • The Time Traveler’s Wife.
  • Tom DeLay appearing on Dancing with the Stars.
  • Brett Favre.
  • Alyssa Milano’s wedding.
  • Big Brother.
  • Vegetarianism.
  • Veganism.
  • Antidisestablishmentarianism.
  • Isms in general.
  • Any opinion expressed on FOX News.
  • Madonna’s biceps.
  • Lady Gaga.
  • The Chrome OS.
  • Burger King.

I could probably come up with a few more. But I just don’t care.

What’s Up With That? #79: WWDBD? (What would Debby Boone do?)

June 23, 2009

Here’s a story I would never have expected to read while quaffing my morning java.

Joseph Brooks, the Oscar- and Golden Globe Award-winning songwriter responsible for one of the most insidious earworms ever composed — the saccharine Debby Boone megahit “You Light Up My Life” — has been indicted in New York City for allegedly raping or otherwise sexually assaulting 11 women. Nine of the victims were led to Brooks by way of his Craigslist ad seeking female actors to audition.

I’m certain that the Debster would not approve.

Brooks, who also wrote and directed the film based on his ubiquitous song, directed a handful of other forgettable movies since that 1977 blockbuster — most notably 1985’s Invitation to the Wedding, starring John Gielgud and Ralph Richardson. He also produced and served as musical director for the cult classic Eddie and the Cruisers.

In the late ’80s, Brooks composed the music and co-wrote the lyrics for the musical Metropolis, based on Fritz Lang’s seminal 1927 science fiction film. Apparently the phrase “do the robot” meant something different to Brooks than it meant to Lang.

In light of this and other recent front-page news, one theme rings clear:

When Craigslist calls, do not answer.

At least, not in person, by yourself. Take along backup. There’s safety in numbers.

Maybe see if Debby Boone will go with you.

What’s Up With That? #78: Crunch time

June 8, 2009

The current leader in Uncle Swan’s Moron of the Month Sweepstakes is Janine Sugawara of San Diego, who sued PepsiCo Inc. in federal court because the crunchberries in Cap’n Crunch cereal are not actual berries.

Ms. Sugawara’s lawsuit alleged that during the four years she purchased Cap’n Crunch with Crunchberries, PepsiCo’s subsidiary Quaker Oats defrauded her by leading her to believe that crunchberries were really fruit. Imagine Janine’s shock when, after four years, she discovered that she was actually eating little balls of corn cereal flavored with strawberry concentrate.

In dismissing Sugawara’s suit, Judge Morrison C. England Jr. wrote:

This Court is not aware of, nor has Plaintiff alleged the existence of, any actual fruit referred to as a “crunchberry.” Furthermore, the “Crunchberries” depicted on the PDP are round, crunchy, brightly-colored cereal balls, and the PDP (principal display panel — legalese for “side of the cereal box”) clearly states both that the Product contains “sweetened corn and oat cereal” and that the cereal is “enlarged to show texture.” Thus, a reasonable consumer would not be deceived into believing that the Product in the instant case contained a fruit that does not exist.

Further, Judge England found:

Plaintiff claims Defendant expressly warranted that the Product contains berries. However, that simply is not the case. Defendant chose the moniker “Crunchberries” for its brightly colored cereal balls. As far as this Court has been made aware, there is no such fruit growing in the wild or occurring naturally in any part of the world. Furthermore, a reasonable consumer would have understood the Product packaging to expressly warrant only that the Product contained sweetened corn and oat cereal, which it did. Accordingly, Defendant did not promise Plaintiff that the Product contained fruit, nor did the Product contain anything other than that which was actually expressly warranted.

Crunchberries don’t grow in the wild? Say it ain’t so, Judge!

It’s people like Janine Sugawara — who previously sued Kellogg’s because Froot Loops do not contain actual “froot” — who make a mockery of the American legal system… which does not, in fact, need assistance in that regard.

Next on Sugawara’s hit list: Keebler cookies, which, come to find out, are baked in a factory, and not by elves with magic ovens in hollow trees.

What’s Up With That? #77: Teaching a pig to sing

May 27, 2009

Here’s an example of why the word “landlord” is synonymous in the minds of most people with “used car salesman” and “politician.”

We’ve lived as renters in the same house for the past 15 years. We love the place — obviously, since we’ve never felt compelled to move — but the management company that oversees the property doesn’t have a clue. Whenever we’ve needed something repaired around the property, it frequently takes repeated contact before we get any action, and when the management company finally does decide to send someone out, they’ve usually hired the least expensive (and thus, least competent) help.

A few weeks ago, the property managers hired a company to conduct a termite inspection. When the pest report was filed, the inspector identified about $10,000 in repairs — including several items we’ve reported to the management outfit previously, without response. So the management company sent three people — two of their own staffers, plus a general contractor — to assess the items in the report.

The guy who runs the management company still wasn’t satisfied after his people did their review. (Translated: They told him he actually needed to spend money.) He decided to come take a look for himself. He called to let me know that he would drop around at noon one day last week.

The noon hour came and went. So did the next couple of hours. Finally, the guy shows up at 3:30 — three and a half hours after his scheduled appointment. No call to let me know that he was running late, or to reschedule, or to verify that he was even still planning to show up.

For me, that’s a problem. I work from a home office, I’m here most of the time. However, due to the creative nature of my work, especially when I’m writing marketing copy or recording audio projects, interruptions are a challenge. If I’m expecting someone, I don’t get deeply into a project. For this reason, I lost three and a half hours of production time waiting for this guy to appear.

But, as I’ve indicated, this kind of ineptitude is par for the course with this outfit, so I let it go.

As the property manager was leaving, he told me that he would be bringing the owner of the house around to take a look on Tuesday of this week. He agreed to call and confirm a time, and on Monday, he phoned to say that they’d arrive sometime between 11:30 and 1:30.

On Tuesday, the specified time window came and went. As did the three hours following, right up until the moment that I needed to depart for chorus rehearsal. Again, no call from the property manager. Since he had come three and a half hours late the time before, I had every reason to expect that he would show up eventually.

But he didn’t.

This time, I didn’t let it go.

After a couple of exchanged messages over the next two days, I finally got the guy on the phone to express my displeasure. Not only did he not apologize for wasting my time, but he accused me of being “too sensitive” about the issue. As he put it, what difference did it make if he didn’t show up — late or simply not at all — if I was at home anyway? “You weren’t inconvenienced,” he said.

Never mind the fact that I put work on hold for two entire afternoons due to his lack of consideration. Never mind the fact that I might have had other things to do rather than hang out waiting for his incompetent self.

As the old saying goes: Never try to teach a pig to sing. It wastes your time, and annoys the pig.

We’ll see how the pig feels on the first of the month, when my rent check is attached to an invoice for the eight and a half hours of my time he wasted over the past week.

National Sorry Day

May 26, 2009

In Australia, today is National Sorry Day.

This incredibly thoughtful observance is the opportunity for Aussies of European extraction to say to their Aboriginal neighbors, “Hey, mates, we’re sorry that we stole your continent… and hacked down a boatload of your eucalyptus trees… and raped your local culture… and built that ridiculous-looking opera house… and foisted Paul Hogan on you.”

I’m thinking that we could use a National Sorry Day right here in the U.S. of A.

Oh, sure, we could start with apologies to the indigenous people of North America for 400 years of murder, disease, reservations, alcoholism, and abject poverty, and to the folk of African heritage for that whole slavery / Jim Crow / back-of-the-bus debacle.

But why stop there? I have a whole list of suggestions for America to be sorry about on National Sorry Day.

To wit…

We’re sorry for boy bands.

We’re sorry for professional wrestling and NASCAR (which, if you think about it, are kind of the same thing).

We’re sorry that The Adventures of Brisco County Jr. got canceled.

We’re sorry for Rush Limbaugh, Michael Savage, and Ann Coulter. Dr. Laura, too.

We’re sorry for fake fingernails, and weirdly colored nail polish.

We’re sorry for PETA, except for the fact that their existence means more meat for the rest of us.

We’re sorry for Jerry Springer and David Hasselhoff.

We’re sorry for “grim and gritty” comic books.

We’re sorry for Chicken McNuggets.

We’re sorry for cell phones whose owners are too self-absorbed and inconsiderate to turn their ringers off in theaters and restaurants.

We’re sorry for mullets. (The haircut. Not the fish.)

We’re sorry for people who saddle their children with ludicrous names.

We’re sorry for breast implants for anyone who isn’t a mastectomy patient, and cosmetic surgery for anyone who isn’t a burn victim, or born with a disfiguring birthmark or cleft palate. (Basically, we’re sorry for Joan Rivers, Michael Jackson, Kenny Rogers, Pamela Anderson, Bruce Jenner, and everyone who’s mutilated themselves in their likeness.)

We’re sorry for Scientology, although if you bought into pseudo-religious mumbo-jumbo invented by a money-grubbing hack science fiction writer, you have no one to blame but yourself.

We’re sorry for Michael Bolton.

We’re sorry for paisley and polyester.

We’re sorry for the Oakland Raiders, the Golden State Warriors, and the postseason San Jose Sharks.

We’re sorry for all those American Pie movies.

We’re sorry for anabolic steroids.

We’re sorry for the Olsen twins.

We’re sorry for instant coffee.

And we’re really, really sorry for George W. Bush and Dick Cheney. But we’re trying to undo all that stuff.

What’s Up With That? #76: Reward Zone? More like Twilight Zone

May 21, 2009

The following is an example of how NOT to provide an incentive for your business’s customers.

Earlier this year, I bought a new HD plasma TV at Best Buy. This purchase garnered me a membership in Best Buy’s bonus program, Reward Zone, and $35 in free merchandise of my choosing. (Say it with me: If it’s free, it’s for me.) The company mailed me a bright blue Reward Zone card a few weeks after the TV arrived… a card which I tossed into a stack of paperwork and largely forgot about.

Forgot, that is, until a Best Buy representative called me the other day to remind me that my $35 reward expires on June 13, and encouraged me to redeem it promptly.

Online shopping being as efficient as it is, I rarely make a trip to Best Buy these days. But hey, for $35, I could use a little fresh air and sunshine. I’d been looking at desktop microphone stands on eBay — just the ticket for lengthy narrative and audiobook reads — and I knew that Best Buy sold such an animal. So, off to the Big Blue Box I travel.

A quick cruise around the musical instruments and audio department turned up the mic stand. I picked one up and proceeded to the register. I handed the box and my Reward Zone card to the young man behind the counter.

“I’d like to get this with my Reward Zone bonus,” I said, just in case the combination of merchandise and reward card wasn’t self-explanatory.

“Do you have a certificate?” the clerk asked.

“Certificate?”

“Yeah. A certificate that says how much your Reward Zone bonus is.”

“I don’t have a certificate. They mailed me this card.”

“You have to go online and print a certificate.”

“Umm… I went online and registered the card like the instructions said. Can’t you just scan the card and see how much reward money I have coming?”

“No, you have to have a certificate.”

Clearly, this conversation was going nowhere.

My next stop was the customer service desk. The young woman there was, at least, more enthusiastic than her counterpart in the audio room.

“Yes, you do have to print out your Reward Zone certificate in order to redeem it. But let me scan your card, and I’ll print your certificate right here.”

She brought up the information and directed me to key in my password. In moments, she handed me a certificate for $35 in Reward Zone funds. Oh, frabjous day!

“Did you want to use this to buy that?” the clerk asked, pointing to the mic stand in my hand.

“Yes, please.”

She scanned the bar code on the box.

“Oh, this is only $12.99 before tax.”

“I understand that. But that’s less than $35.”

“Yes, but the way the program works, you have to get a combination of merchandise that’s a minimum of $35 before tax. The system won’t break up the amount. You have to use it all at once.”

“Okay. How about if I just take this one item, and you guys keep the $22 balance?”

“The system won’t let me do that. You have to get $35 worth of merchandise.”

“Even if I only want one $13 item?”

“I don’t know why they set up the program that way,” she said empathetically. “But that’s how it works.”

Thus, having already wasted an incredible amount of time on what seemed at the beginning like a simple project, I now found myself trolling the aisles of Best Buy, trying to find something worth at least $22 that I might actually use.

Twenty minutes later, laden with a 2 gigabyte flash drive and a six-outlet surge protector strip in addition to my mic stand, I approached the checkout counter. With dispatch, the clerk processed my merchandise, collected my $35 certificate — plus $7.61 from my debit card — and sent me on my way with a bright blue bagful of Best Buy gear.

So, here’s the bottom line.

In order for me to get the one $13 item I wanted in exchange for my Best Buy Reward Zone bonus, Best Buy…

  • Gave up a total of $42 in merchandise.
  • Wasted a half-hour of my Thursday.
  • Involved three members of its customer service team.
  • Raised my already hypertensive blood pressure with pointless exercise.
  • Got seven bucks of my money in the bargain.
  • Frustrated me to the point that it’ll be a snowy August in Fresno before my shadow falls across the threshold of another Best Buy store.

Is that any way to run a rewards program?

While I’m on the subject: Why is the name of the store Best Buy, if your best buys are always at Fry’s, guaranteed?

For that matter, why can’t you get fries at Fry’s?